Skip to main content

Nugget 5 #cost #ROI

#Influencer #branding #realestate

Nugget  5

#cost #ROI

Most frequently asked question now is 

"Whats the cost and ROI?" In all this influencer branding and marketing that you are "nuggeting" about?

Thank god atleast they reached the question. 

The first essential part we have  to define is what we are looking for (i know it's ultimately the bookings) 

 Is it

1. Web traffic 

2. Branding

3. Participation in a particular contest/offer

4. Lead

5.......

6.....

So on

The key here is,we have the freedom and power to define what we exactly want and where we want to take it to.

It can be an objective that you want a 50000 twitter follower where you build your influence and create a strong network to propagate your brand.

It can be an objective that your project fb /youtube page is visited by thousands to upload their video that will be showcased by your company and have an award of some sort.

And 

So on


The straight answer to it 

"Cost and ROI will be completely defined and depends on what we are exactly looking for."Sorry , that's the raw and true answer.And that is why, not everyone is doing it!

Just before leaving

The influencer marketing , may lead to anything from a interested investor to an amazing JV opportunity , from a huge media coverage free of cost to a bulk booking opportunity.

Who knows?

Discovering !

Setting the sail and watching his compass is  what let Columbus to America. The greatest real estate venture in the history of mankind.


Keep your sail up

find your wind and 

eyes on your compass( analytics)

Advit


Labels:

Comments

Post a Comment

Popular posts from this blog

What is Customer Obsession ?

Customer Obsession is a business philosophy and strategy where the company places the needs, desires, and satisfaction of customers at the absolute core of its decision-making processes. Rather than merely focusing on customer satisfaction or service, customer-obsessed organizations consistently go above and beyond to understand and anticipate their customers' needs, ensuring that every aspect of the business is aligned to deliver exceptional customer experiences. Key Elements of Customer Obsession: Deep Customer Understanding : Customer-obsessed companies prioritize gaining a deep understanding of their customers’ preferences, pain points, and behaviors. This insight often comes from continuous data collection, feedback loops, and engagement with customers to ensure products and services evolve with customer needs. Customer-Centric Decision Making : In a customer-obsessed organization, all decisions—whether related to product development, marketing, or operations—are driven by ho...
Post a Comment
Read more

Amoeba OS

Amoeba  OS( Organizational Structure) Many Startups, small and midsize companies who have founder as its driving force are battling a problem called organizational Structure (OS) and system within the company. One can never be sure that what is more important? OS and system or founders way of doing things. Both have their own limitations. Whenever I am confused about anything about life or business I make it a point to find answer through life itself, the very nature we are the part of has solutions for everything,that is because nature has gone through  billions of years of evolutionary process finding most effective and effortless way of reaching the evolutionary pinnacle. When I first came to know about amoeba I was fascinated by its ingestion technique i.e the way it grabs the food. Whenever any food particle comes anywhere near amoeba that part of its body becomes its mouth & it engulfs it. By the way Amoeba was the first unicellular organism that performe...
Post a Comment
Read more

office culture or pseudo family.

office culture or pseudo family.     Pic: Google campus floor, feeling at home. Home is what humans love. Companies know it. Many a times you hear a CEO or Chairmen of a tech company say we are one big large family. They go for retreats,play ,party, click photos hugging and kissing each other. Then once this large happy family comes back to office and are busy in their routine where this family feeling disappears and certain under current of supremacy ,promotion, appreciation seeking, better pay, faster rise in the ranks, lesser real family time,and finally shifting job for better pay, designation and better family.(Pseudo Family) Massive researches are done on making company culture, huge budgets are spent for it, lot of incentives are showered but still there is no equilibrium in the HR.Why so? Because it is  HR- Human resource, and if you and your board look at humans as resource then how can they be family? this is a biggest CON of the Corporate...
Post a Comment
Read more