Team is Steam In other words,Right People on the bus. Any business is all about people whether it is customers or employees or investors. Most businesses start because they solve certain problem or found an innovation that is so powerful that it disrupts existing way of doing things and some businesses start because there is huge demand for it and so on and so forth. The ‘Why’ is important –but ‘who’ is also equally important if not more, in my opinion ‘Who’ is more important than ‘why’, basically ‘why’ is extrinsic it depends on lot of vectors which are beyond control and may change with time or situation. But if you have right people on the bus, the right team, then ‘why’ may change or alter or evolve or dissolve but the team makes any ‘why’ you choose possible. Let’s take an example -Apple built PC because of Steve wozniak, it sold and became apple because of Steve jobs but as time changed “why “changed but same team of brilliant apple engineers