Nugget 3 #hoarding #website #web #asset

Nugget 3

#hoarding #website #web #asset

20*40 hoarding printing, transport, mounting and removing costs anywhere between 15 to 20 Rs per sqft per exercise, say you do this exercise 3 times in a year (only). The total Cost to company (CTC) is 42000/- INR. This is not rent just the printing, mounting etc.

Do we spend this much amount on our website every year?

And do we think, there might some more value to it if we flag an interesting concept with our web asset as we do elsewhere?

Why not try to play a little bit of your hoarding Printing and mounting budget say, of just one hoarding of the many , you have and use it to create web asset that may last for more than year? Can we not use this web asset in a creative way with the help of few influencers to create traffic on it for specific reason and time, giving you something more than just branding, you get engagement.

Major benefit – The rental you save by giving up one hoarding.

Major Gain –Very few are focusing on the web assets, you get the best of the internet traffic.

Disclaimer- Hoardings are important; I have only used hoarding as an example to put it in a perspective to make sure we look at the web assets in a different light. Long live the hoardings.

Advit

Comments

Amoeba OS

Amoeba OS( Organizational Structure) Many Startups, small and midsize companies who have founder as its driving force are battling a problem called organizational Structure (OS) and system within the company. One can never be sure that what is more important? OS and system or founders way of doing things. Both have their own limitations. Whenever I am confused about anything about life or business I make it a point to find answer through life itself, the very nature we are the part of has solutions for everything,that is because nature has gone through billions of years of evolutionary process finding most effective and effortless way of reaching the evolutionary pinnacle. When I first came to know about amoeba I was fascinated by its ingestion technique i.e the way it grabs the food. Whenever any food particle comes anywhere near amoeba that part of its body becomes its mouth & it engulfs it. By the way Amoeba was the first unicellular organism that performed all lif

office culture or pseudo family.

office culture or pseudo family. Pic: Google campus floor, feeling at home. Home is what humans love. Companies know it. Many a times you hear a CEO or Chairmen of a tech company say we are one big large family. They go for retreats,play ,party, click photos hugging and kissing each other. Then once this large happy family comes back to office and are busy in their routine where this family feeling disappears and certain under current of supremacy ,promotion, appreciation seeking, better pay, faster rise in the ranks, lesser real family time,and finally shifting job for better pay, designation and better family.(Pseudo Family) Massive researches are done on making company culture, huge budgets are spent for it, lot of incentives are showered but still there is no equilibrium in the HR.Why so? Because it is HR- Human resource, and if you and your board look at humans as resource then how can they be family? this is a biggest CON of the Corporate- we are family con . Please

Apps for ops

Apps for ops We in India are enjoying the internet penetration on healthy scale. Mobile Internet has made it more accessible and affordable in many cases. But many businesses and professional in tier 2 and 3 cities are not ready and equipped to harness this internet access among the common consumers. So if we search any local business or professional we don’t find them on internet or many who are, don’t have a strong presence in terms of website and other social media profile. Upon that now ‘app’, is knocking the door big time. So many businesses and professionals are not equipped at all make most of this opportunity. You might ask why I would need app for my business or profession. I am not a social media. True but there is basic difference between an app and a website. Mostly we have our websites as static information portal to potential clients and consumers. But app is not just about that. App can be much more powerful tool than you can imagine. You can handle and manage

Advett Dixit - Real Estate Marketing,sales and technology.

Search This Blog